Get the most out of you GA4 & Tag Manager setup

As the digital landscape evolves, so does the complexity of tracking and analyzing web traffic.

Our GA4 & Tag Manager Optimization solution is designed to streamline your analytics setup, ensuring you're leveraging the full power of GA4's advanced features alongside Tag Manager's efficient data collection capabilities.

This service is crucial for businesses aiming to accurately understand user behavior, enhance website performance, and drive informed decisions.



Ensure precise data collection for reliable analytics and insights.



Unlock the advanced reporting features of GA4 to gain deeper understanding of user interactions.



Simplify your data collection process with efficient Tag Manager configurations.



Empower your marketing strategies with accurate, actionable data.

Your Path to Optimized Analytics

Diving deep into the functionalities of GA4 and Google Tag Manager, our service not only corrects any misconfigurations but also optimizes your setup for peak performance. By customizing your analytics environment, we unlock new insights into your web and app traffic, enabling strategies that are truly data-driven.

"Plytrix has been an invaluable partner for our e-commerce business. As a result, we are able to more easily uncover insights on our customer's behaviors and confidently make decisions."
Divyan Selvadurai
Earth Rated - Co-Founder
Exhaustive GA4 & GTM Audit
Dive deep into your analytics setup with our comprehensive audit, designed to identify and rectify any gaps in your data collection strategy.
Master Tracking Plan
Receive a tailor-made Master Tracking Plan that documents all your tags, clearly linking each to your overarching business objectives for streamlined, goal-oriented data collection.
Data Layer Deep Dive
Optimize your data layer usage, crucial in supporting advanced tracking configurations and improving overall data integrity.

A Proven Process for Impactful Results

Unlock Analytics Potential with a Modern Data Stack

Our two-week Modern Data Stack Checkup follows a clear, step-by-step approach, from initial workshops on strategic goals to delivering a bespoke action plan. We focus on modernizing your data ecosystem to support growth, efficiency, and scalability.

Week 1: Foundation and Analysis
Strategic Goals Alignment

We begin our engagement with a workshop to ensure your modern data stack is strategically aligned with your business objectives. This session sets the foundation for the checkup, focusing on how your data strategy supports your overarching goals.

Skillset and Roles Assessment

Our next step is to evaluate the skillsets and roles within your team necessary to leverage your modern data stack effectively. Understanding the human element behind the technology enables us to tailor recommendations that not only match your current capabilities but also identify areas for team development.

Process Evaluation

We examine your existing data management and analytics processes to ensure they're robust enough to support your strategic objectives. This assessment is critical for identifying potential gaps and laying down a framework for analytics success, ensuring your operations are optimized for leveraging data insights.

Week 2: Deep Dive and Strategic Planning
Best Practices Review

Compare your current processes and technology against the latest best practices in modern data stack implementation, identifying gaps and opportunities.

Comprehensive Technology Audit

A detailed audit of your data stack’s technology setup to ensure optimal performance, security, and integration capabilities.

Action Plan Development & Presentation

Synthesize findings into a strategic action plan, presented in a final meeting. This plan outlines clear steps to modernize your data stack, aligning with your business goals for immediate and long-term revenue impact.

Leading brands trust Plytrix with their data.

"Plytrix has been an invaluable partner for our e-commerce business. As a result, we are able to more easily uncover insights on our customer's behaviors and confidently make decisions."
Divyan Selvadurai
Earth Rated - Co-Founder
"Plytrix partnered with us to develop an effective Media Mix Model which has unlocked valuable insights into the performance of our marketing channels, revealing their influence on sales and foot traffic."
Drew Addington
Slumberland - VP of Marketing
Plytrix followed through on commitments, met (and beat) deadlines, documented everything, and delivered a well-thought out and beautifully executed product— whether it be code or dashboards."
Felicia Levy
Unison - Director of Analytics
We’ve helped companies thrive.
75% repeat customer rate
200+ client sprints delivered
50+ data products built
Logos of various health and wellness brands arranged in a circle around the Plytrix logo, representing partnerships and collaboration.