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Stories, insights, & ideas to help you and your business grow better.

Introduction to Churn

Frankly, there is no ideal approach to churn definition. One way or another, you will have false positives. There will be customers who were marked as churned based on your definition...

kliment Marzlyakov

August 3, 2021

3 ways to predict your customer is about to churn

This is the third blog post in a series covering churn and lifetime customer value. There are many ways to predict churn rate on the individual customer level. In this article, we will take a close...

kliment Marzlyakov

August 12, 2021

Introduction to LTV

LTV is the amount of money a customer will bring to you over their entire relationship with your business (i.e. their lifespan). LTV and CAC (customer acquisition costs) are important indicators of...

kliment Marzlyakov

August 12, 2021

Klaviyo Data Science Podcast EP 16 | Using Data Science to Answer Tough Questions (feat. Plytrix)

This month, we talk with Shane Suazo, the founder of Plytrix Analytics, about using data science to drive efficient business growth. Shane and Plytrix work with Vital Proteins, and we dive deep into..

Shane Suazo

October 6, 2021

An Intelligent Approach to
Reducing Ecommerce Churn

Blog

Introduction to Churn

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An Intelligent Approach toReducing Ecommerce Churn

Blog

Introduction to Churn

An Intelligent Approach toReducing Ecommerce Churn

Join our mailing list.

Interested?

Join our mailing list.

An Intelligent Approach to
Reducing Ecommerce Churn

An Intelligent Approach to
Reducing Ecommerce Churn